NowyStyl_Raport CSR_2022-2023_EN-www
GRI 2-1 The founders of Nowy Styl are brothers, Adam and Jerzy Krzanowski. They established it in 1992, year, with seven employees and three models of chairs which were delivered to customers all over Poland by a Polonez truck. They invested every zloty they earned in the devel- opment of their business, and sothe following year they employed over 100 people and their portfolio grew to 7 models. In the 1990s, Nowy Styl acquired new customers, this time outside the country – initially in the East, and then in the rest of Europe. The 20th century saw a spectacular conclusion with the sale of the company’s millionth chair. In order to provide a more comprehensive offering, over time the decision was made to begin producing office furniture. In 2006, a brand was created that sells seating for the world’s largest stadiums, known today as Forum by Nowy Styl . A year later, total sales of 50 million chairs were celebrated. In the following years, the growth dynamics increased even further. The goal was to reach newmarket segments. 2011 saw the birth of our new Grammer Office brand, followed by Rohde & Grahl in 2013. At the same time, another large investment was being carried out – the construction of one of Europe’s most advanced and largest furniture factories which opened in 2014 in Jaslo. The use of state-of-the-art technologies has resulted not only in shorter order execution times, but above all in improved product quality. In order to increase the company’s potential and product innovation, as well as to ensure its continuous development, in 2015 it was decided that a Research and Development Centre would be o established, which gath- ered the necessary equipment and experts in the develop- ment of production technologies and product innovation. Soon, the decision was made to include foreign compa- nies Sitag, Stylis, and then Kusch+Co and Majencia in the portfolio. We try to draw as much as possible from their experience in specific segments of the furniture market, in particular transport (260 completed airport projects) and healthcare. We continue to expand the range of products offered. We work with brands recognized all over the world and design interiors throughout Europe, including for Toyota, ABB, Siemens and Deloitte. Our portfolio, which consists of 5 brands ( Nowy Styl , Forum by Nowy Styl , SOHOS by Nowy Styl , Kusch+Co and Sitag by Nowy Styl ), includes several hundred pieces of furniture and chairs (250 product lines) that we sell all over the world, and the Nowy Styl team today consists of several thousand employees who make constant contributions to our know-how. Since 1992, when the brothers worked in a makeshift assembly plant based near Krosno, a small town in south- eastern Poland, almost everything has changed. The idea, however, has remained the same: to create a valuable product. 1 About Nowy Styl Current office furniture factory in Jaslo The construction of the first factory 11
Made with FlippingBook
RkJQdWJsaXNoZXIy NjYyNzM2